Boston Pizza becomes the official restaurant sponsor of the Just for Laughs Group for all of Canada, including festivals and the Just For Laughs Canadian Comedy Tour. As part of this new partnership, which takes effect immediately, the Just for Laughs Group et Boston Pizza will unite the public and humor until 2024 thanks to several activities integrated into the various Just For Laughs and Just for Laughs events in Canada.
Le Just for Laughs Group is thrilled to be associated with Boston Pizzawhich will offer all lovers of humor attending the shows and tours Just For Laughs, an even more immersive experience. Several activations for upcoming shows and festivals are in the works, but already, Just For Laughs publicized this exclusive partnership by launching the comedy tour Boston Pizza Presents: Just For Laughs Comedy Night in Canada Tour hosted by Rick Mercer.
A highly anticipated event will take place on May 17, 2022 in Penticton, BC. As part of the tour Boston Pizza Presents: Comedy Night in Canada hosted by Rick Mercerand as a nod to this new partnership, an exclusive event will take place with the president of Boston Pizza, Jim Treliving. The event will feature performances by comedians on the tour, followed by a short conversation between Rick Mercer et Jim Treliving.
As official sponsor of the Just for Laughs Groupthe first major operation of Boston Pizza in collaboration with the comedy giant will take place on the occasion of the 40th anniversary of Just for Laughs MONTREALpresented by Beneva in collaboration with Loto-QuebecJuly 13-31, 2022. Over the next three years, the two companies will experience incredible expansion and collaborate to bring Canadians audiences unparalleled experiences that can only be experienced at events. Just for Laughs.