2023-04-20 06:59:58
The profession of florist attracts a lot of young people. Those who have failed in the education system are introduced to the ornamentation of houses. Their determination and their know-how end up paying off. The young entrepreneur Egide Iradukunda is a telling example.
Egide Niyonkuru, a young entrepreneur who is involved in the development and marketing of ornamental plants.
The marketing of ornamental objects is in vogue. Young people are more involved in the production and marketing of ornamental plants. This is the case of Egide Niyonkuru, a young entrepreneur who got involved in the development and marketing of ornamental plants in the town hall of Bujumbura near the Cotebu market. He works in front of the Top One gas station. On its site there are several types of flowers and plants of shrubs intended for interior decor and balconies of houses. In addition, seedlings of fruit trees (mango, tangerine, avocado, etc.) are also sold there at garden fairs.
This young native of Kanyosha commune in Bujumbura province was able to seduce customers with his know-how and now manages to get many orders. Asked about his sources of inspiration, Niyonkuru indicates that he learned the trade from which he lives with his family. The latter recently practiced the itinerant trade of flowers and fruits in the city of Bujumbura. ” Right out of school, me and my siblings went straight home to help our parents with their business. We were selling flowers and fruit on the sidewalk. Passers-by could buy. What allowed us to reap profits “recalls Niyonkuru.
A language barrier
It was after failing at school that he decided to make the trade in ornamental plants his profession. However, like any young entrepreneur, Niyonkuru faces challenges related to the lack of funds to boost his business. This young entrepreneur also mentions the difficulties associated with importing varieties of flowers or cuttings, because they are not on the list of so-called strategic products. The same challenge can also be seen in the export of this type of product.
The young entrepreneur Egide Niyonkuru wants to study at university to better educate himself and learn to express himself better in French and English in order to achieve better marketing success. For him, the lack of academic knowledge is one of the obstacles that hinders his development.
« Sometimes we visit the households of expatriates to try to get a deal. That’s when we realize the challenges we face “, he explains
A breach to create jobs
Needing a workforce to be able to find a place in this field, Niyonkuru already employs eight people. He is rather convinced that he was able to create jobs.
« Before coming to work here, I was an unemployed worker full of worries. Now, I am employed and I manage to have my daily ration, to dress myself and to provide for other daily needs “says one of the employees of Niyonkuru
Little by little, the bird makes its nest
With courage, humility and a few years of experience, this entrepreneur managed to get clients. ” We have markets here and there, in certain institutions such as hospitals, in individuals who ask us to beautify their homes with our flowers and to maintain their gardens. So we need manpower to achieve this », Explains the employer.
In the future, he wants to modernize his services by using wooden vases in particular while learning about digital to better succeed in his marketing. For him, the trade in flowers and fruits should be considered as any other type of trade and be part of exports.
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