Digital telephony is an alternative for business communication

ANATEL (National Telecommunications Agency) is the regulatory body responsible for regulating the use of telecommunications technologies in Brazil. And in 2007, through Resolution nº 426/2005, it approved the regulation of the STFC (Fixed Switched Telephone Service), focusing on providing a quality service to consumers, promoting competition in the sector and guaranteeing the population’s access to landline service throughout the country.

According to item XXIX and XXX of Resolution nº 426/2005, the TAP (Public Access Terminal) is what allows complementary functions that allow the use of the STFC to connect to PASI (Internet Service Access Providers), of free choice of the user, and sending and receiving texts, graphics and images, by electronic means. And user, being anyone who uses the STFC, regardless of a service provision contract or registration with the provider. Which also includes VOIP.

According to ANATEL, VOIP (Voice over Internet Protocol – in Portuguese, Voice over IP) is a telecommunications service, and therefore must follow the same rules and regulations applicable to other telephone services, such as the use of telephone numbers. fixed or mobile telephones and the need for authorization to provide the service. In addition, this technology must guarantee the quality of the connection and the confidentiality of the transmitted information, as well as allow access to emergency services.

For André Barbosa, administrative manager of iFalei, a company approved by ANATEL to operate in the Telecommunications sector, the great advantage of Digital Telephony in the corporate environment is that it breaks down geographic barriers. “Breaking down geographic barriers enables both the internal communication of your team, whether face-to-face, hybrid or at home office, and the external communication of the team with leads, customers and suppliers”, he points out.

The benefits of digital telephony in companies

Digital telephony makes it possible to unify a company’s telephone service regardless of the number of stores and offices and the number and location of its employees. Through the virtual PBX, which is the management tool, the brand can create a service dynamic “using features such as IVRs (Audible Response Unit) for service, service queues, call forwarding and queues, with personalized audio ”.

Each person on a team can have an extension (service point), configured on their computer, cell phone or IP phone and make internal and external calls, regardless of their physical location, says Barbosa. “All these calls will come from the same telephone exchange and the same number, bringing reliability to your brand and control to your managers”, he adds.

For iFalei’s administrative manager, the service brings reliability to the brand, because when calls are concentrated on a single number, this generates credibility for those who receive calls from that number and for those who call back.

New possibilities with digital telephony

From the creation of a structure, the company manages to optimize the quality of service both for the customer, lead or supplier, and for the attendants. According to André Barbosa, with the technology of automating the call delegation part, callers will understand that they will be answered by a specialist in the subject, and who receives it, can help with any doubts. “With these possibilities, the company facilitates internal and external communication without leaving professionalism aside”.

In addition, digital telephony allows the call to be received on various types of devices. “If in your company your attendants spend the day in front of the computer, the ideal is to configure the extension on this computer. Using a headphone, with a single click on the screen, it is possible to answer calls”, he clarifies.

For companies that have external attendants, Barbosa says that the ideal would be to use the extension configured on the cell phone, to be connected to a 4G or 5G network, which will be able to receive calls. “If you prefer something more traditional, you can use IP phones, which are desk phones with the difference of being connected to the internet”, he says.

It is worth mentioning that to have a good experience with Digital Telephony, it is necessary to observe which type of digital technology will best serve the company. “And for that, it is necessary to look for qualified suppliers to answer all the doubts and show the benefits of this adhesion”, he completes.

To learn more, just access: ifalei.com.br

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