Any product in any market anywhere in the world has a user. What makes one product superior to another in the same segment is the extent to which the product makers pay attention to that particular user, and provide the features and features that he needs specifically. The real competition between companies is not the issuance of products that are supernatural or full of creativity and thinking. Rather, the real competition is to attract the customer by providing what he needs without anyone else. This is known as the magic of user experience found in every corner of your life!
What exactly is the user experience? How do we present it in technical products, and in particular in designing a professional website? What are the benefits of this submission?
We will answer these questions and more in the following lines, get ready for an enjoyable trip!
User experience and customer attraction
Leaving academic definitions aside for now, user experience by practical definition is to attract the customer thanks to what he deems appropriate to his personal taste in the product that we offer. That is, if your target segment of the website is male users with an average age of 18 to 24 years, you must offer a site full of movement, cheerful colors, images containing youth and teens, etc.
Designing a sound user experience that presents the user with what they need, as well as having elements that can enhance the usage journey itself. But is there more to this experience than just pictures, colors and icons here and there?
Well, the next paragraph answers that question, and at length.
How to include user experience in websites
Website design from scratch with a company (softwareBrmajyat, you ensure all elements of user experience while doing every step of making an outstanding website.
The elements associated with improving the user experience are many, the analytics experts at Software start by studying your audience, then identifying its needs. After that, virtual characters are created for each age group of the audience, and goals and difficulties are set for each. The next step is to develop proposed solutions, and accordingly, in the end, we reach a set of fixed sentences that clarify the goals and solve the problems.
Now we come to the stage of application and implementation of the solutions in a practical way, after designing the user experience for the website and preparing an initial model that eventually turns into a final model after implementing modifications, if any.
Need an example?
Suppose you are creating a freelance website for young people, your audience’s goal is to make a profit, and the difficulties are the currency difference, conversion commissions, and lack of buyers, and your solutions are to standardize the currency used, bear part of the conversion commissions, and promote to attract buyers from social media!
The process is long, and it may seem easy to write now, but it really only takes months to prepare. The funny thing is that site implementation takes only a fraction of the time to prepare user experience research.
How does user experience benefit you in designing a successful website?
When you start your tour of a well-designed website, you will not realize that you are being dragged down specific paths that are designed to direct you easily, because the user experience was so exceptional that you felt completely free in the site, although the opposite is true.
When we call user experience magic, we’re not exaggerating, it’s true. Thanks to it, it is possible to launch a site that takes the customer from a blank page, to a product, to a shopping cart in less than a minute; Only if the site team knows what the client needs by letter.
That is why you find large stores such as Amazon and Noon that show you products related to other products that you have seen very recently, and accordingly, the probability of buying is higher because you did not find what you were looking for in the past times.
Now, are you ready to launch your website with a software company today?
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