Employee Surveys: Sought-after Employees | SN.at

2023-06-14 22:00:00

People come together when they talk. Questions and feedback in the working world pay off. This potential is not being exhausted.

It’s not just the labor shortage that is troubling companies, but also the question of how to keep those who are already in business. A full 52 percent of employees are currently thinking about changing jobs or have already taken the first steps towards it, according to a long-term study by Onlyfy by Xing.

The solution is obvious: Who should know better where there is room for improvement in the company or which problems urgently need to be addressed and solved than your own employees?

Employees have a great desire to be heard and asked

And the desire to be heard and asked is great among Austrian employees, shows a survey by the digital market and opinion research institute Marketagent in cooperation with the Lower Austrian employer brand developer Brandmeisterei. 603 local employees were questioned. According to the survey, around two-thirds of Austrians are very or rather positive about employee surveys. For three quarters, they represent a suitable tool for uncovering problems in the company. The desire to participate is also clearly reflected in the willingness to participate in a future employee survey. While six out of ten survey participants would definitely take part and almost a third would rather take part, only 5.6 percent declined to participate.

Employee Survey: Big Expectations, Big Disappointment?

“Of course, an employee survey creates a certain level of expectation,” says Wolfgang Krapesch from the fire department. “If the employer asks, they should also be willing to listen. Feedback from employees that is taken seriously is a strong sign of appreciation and offers enormous development opportunities.” For 86 percent of those surveyed, it is important that the results of the survey initiate changes in the company. Communication should also be as open as possible: 83 percent would like the purpose of the survey and the results to be communicated.

The feedback from employees in whose companies employee surveys have already been carried out shows that many employers are not yet living up to the expectations of the workforce: More than three quarters of those surveyed believe that taking part in the last in-house survey was uncomplicated, and for almost six out of ten, the purpose of the survey was sufficiently communicated. In terms of output, however, there is still some catching up to do. Only around half are satisfied with the communication of the results (53%) or have the impression that the employee survey showed real interest in the workforce and their opinions (47%). Only four out of ten noticed that the results were taken seriously and that changes were initiated. It is therefore not surprising that overall satisfaction with the last employee survey was rather meager. Only 15 percent were very satisfied, and around a third were rather satisfied. For one fifth, the survey did not meet their own expectations at all.

Around a third of the survey participants are in favor of the employee survey being carried out by an external company (35%) or at least being supported externally (38%). “Companies are well advised to carry out the survey transparently and anonymously. Information about the goals, the results and the further steps are necessary for the respondents’ trust in the process,” says Thomas Schwabl, CEO of Marketagent.

Employees want to be involved

Incidentally, only around half of the survey participants (51%) have so far been invited to an in-house survey. Of these, a good half would like to be able to take part in an employee survey in the future (52%). Here, it is the younger generations in particular (Gen Z 65%, Millennials 57%) who express a strong need to be involved. Gen X and Baby Boomers share this desire to a relatively small extent, at 42 percent and 46 percent, respectively.

Austria’s employees see great benefits that employee surveys can bring. Almost six out of ten assume that these can increase employee satisfaction. Around half assume positive effects on the working atmosphere, 43 percent expect increased motivation of the employees. Even if 61 percent of employees state that they currently feel heard in the company, the results clearly show the potential that is still slumbering in many companies.

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