Celebrating thirty years of the franchise, the official Pokémon Center and Fender have announced the Made in Japan Pokémon Red Version Stratocaster and Green Version Telecaster, priced at 396,000 yen each with a lottery sales period opening on November 19, 2026.
Here is the kicker: this isn’t just a simple paint job slapped onto an off-the-rack axe. Both instruments blend classic Fender design with 1996 gaming nostalgia, featuring authentic dot-matrix graphics straight from the original Game Boy titles and an onboard circuit designed to bring 8-bit sound directly to your amplifier.
The Bottom Line
- The Hardware: The Red Version relies on a Stratocaster loaded with a high-output single-coil pickup, while the Green Version uses a Telecaster equipped with a balanced, sharp-edged single-coil setup.
- The Gimmick: Pushing down on the Volume knob activates the proprietary “8-Bit Sound System,” blending classic chip-tune audio directly with your guitar signal.
- The Drop: Pokémon Center Online will handle the lottery application window from November 19 through November 24, 2026, requiring both account registration and phone verification.
Translating 1996 Dot-Matrix Visuals Into Fender Craftsmanship
As Famitsu reported, the collaboration centers around the 30th-anniversary theme of choosing your starter, prompting fans to pick their musical companion much like they selected their first partner in Kanto. The body finishes on both instruments pull directly from the original Game Boy aesthetics of 1996, transforming pixelated sprite art into bold body wraps.
“Green Version” Telecaster pic.twitter.com/L6sehEjf42
The visual details go deeper than the standard lacquer. According to Oricon News, the pickguards feature a special coating that shifts and glows like fluorescent light depending on the viewing angle, ensuring the guitar catches stage lights differently than a standard production model. Each instrument also sports a customized neck plate stamped with a 30th-anniversary dot logo, accompanied by a custom hard case and a dedicated certificate of authenticity featuring brand-new artwork.
Activating the Onboard 8-Bit Sound System
What separates these instruments from typical anniversary memorabilia is the integration of electronic circuitry. By pushing the Volume knob inward, players engage the “8-Bit Sound System,” which introduces authentic digital chiptune frequencies into the standard analog output of the single-coil pickups.

The pickup configurations themselves are tailored to match the personality of each model. The Stratocaster features a high-power “Pokémon Red Version Single Coil” built for thick, driving output, whereas the Telecaster employs a “Pokémon Green Version Single Coil” tuned for sparkling, articulate highs. Audio samples demonstrating how the digital chip tones interact with the raw string vibrations are hosted directly on the official product landing page.
| Model | Base Instrument | Pickup Type | Price (JPY) |
|---|---|---|---|
| Red Version | Stratocaster | Pokémon “Red Version” Single Coil | ¥396,000 |
| Green Version | Telecaster | Pokémon “Green Version” Single Coil | ¥396,000 |
Navigating the Pokémon Center Online Lottery Process
Securing one of these instruments requires navigating a strict acquisition pipeline. The lottery application window opens on November 19, 2026, at 12:00 PM and closes on November 24, 2026, at 4:59 PM, exclusively through the Pokémon Center Online platform.

Applicants must register an active account and complete a mandatory phone number verification step before submitting their entry. With manufacturing volumes tied strictly to this anniversary release, fans and collectors alike face stiff competition when the digital submission portal goes live later this month.