2023-04-28 08:02:21
GITEX Africa 2023, the largest tech and startup trade show in Africa, will be held in Marrakech, Morocco, from May 31 to June 2, 2023.
Africa-wide support for the global tech community peaked, with all tickets sold for the GITEX Africa 2023 several months before the inaugural show. A second phase of expansion is now underway, with the construction of a super-tailor-made site in Marrakech, specially designed to host the event.
This meeting will welcome more than 900 exhibitors, startups and delegations from 70 different countries. It will consist of three days of meetings and intensive collaboration between the private and public sectors, at the heart of what will soon be the largest digital economy in the world. GITEX Africa is placed under the High Patronage of His Majesty King Mohammed VI of the Kingdom of Morocco, and hosted by the Digital Development Agency (ADD), the public entity that leads the Moroccan government’s digital transformation program.
GITEX Africa 2023 is affiliated with GITEX GLOBALthe highly influential global tech and startup trade show held in Dubai.
The development potential of tech on the African continent seems limitless. The ambitious mission of the African Union, which aims to unite the continent within a digital and secure single market by 2030, seems to be a proof of the growth and proliferation of projects that shape the technological ecosystem of Africa.
Brands, the spearhead of the largest African technology fair
Exhibitors at GITEX Africa are excited to see the tech ecosystem taking shape through multiple projects, from increasing internet connectivity to growing startups, to the rise of artificial intelligence and a thriving fintech sector. These growth engines cover a multitude of vertical sectors: government services, sustainable energy and finance, health, agriculture, telecoms, education… So many developments that are fueling a booming African tech market. path to grow from $115 billion in 2021 to $712 billion by 2050, analysts say.
With this vibrant tech ecosystem, the event is set to receive massive support from top brands across the continent. The Japanese group Epson, whose global turnover will approach 9 billion dollars in 2022, is on the list of more than 900 exhibitors. Epson has a long-term strategic vision to grow the MOA (Middle East and Africa) market, with one-third of its MOA revenue generated in Africa and solid plans to accelerate regional growth. Another exponent investing in Africa’s vast potential is global cybersecurity giant Kaspersky, with a presence in the region for more than two decades.
Neil Colquhoun, vice president of Epson CISMETA, says a third of the company’s MOA revenue is generated in Africa, and he has solid plans to accelerate regional growth: “We have a long-term strategic vision to grow the MOA market, and we believe we can improve the lives of Africans and local businesses”he points out.
Present in Africa for more than 20 years, the heavyweight of global cybersecurity Kasperky is also one of the exhibitors who are investing in the potential of the continent. “We have now worked for more than two decades to protect African businesses and their customers, securing the growing technologies and economies in the region”explains the CEO of the group, Eugene Kaspersky.
“It is important that we share the expertise and knowledge needed to protect against cyber threats, which are constantly growing in volume and sophistication. Today, we are happy to participate in the first edition of GITEX Africa, the most important tech meeting on the continent, and our participation seems simply essential to us to help build a secure digital world together. “.
Morocco, actor of the technological revolution in Africa
Major players in the tech landscape in Morocco have also embarked on this highly anticipated adventure, in accordance with the economic unification mission given to the country, which aims to direct 60% of its investments abroad. towards Africa. AMDIE (the Moroccan Agency for the Development of Investments and Exports), MTDS and Ribatis are among the Moroccan participants, with the common ambition of promoting the tech revolution that is already well underway in Africa.
The potential for tech in Africa is limitless, and the inaugural GITEX Africa show is the right platform to showcase and further develop the continent’s tech ecosystem. This event will lead to collaborations between public and private sectors in a region that will soon be the largest digital economy in the world.
“Africa’s tech ecosystem is thriving, with particular focus on digital transformation across the continent”notes Mohamed Fayçal Benachou, CEO of Ribatis, who will present at GITEX Africa his “Karaz Single Window” e-Gov platform, a “low code/no code” digital platform for African governments.
“Ribatis belongs to Africa and we have confidence in its rich potential, which offers many opportunities to create major and successful businesses. Africa’s population is young, growing and increasingly urbanized, while rapid adoption of technology makes the continent fertile ground for innovation. GITEX Africa 2023 is an incredible opportunity to showcase Africa’s potential to the world. “.
Government and Private Sector Collaborating in Conference Program
Spearheading GITEX Africa, the ONE Africa Digital Summit aims to instill a spirit of collaboration and unity among over 250 public and private sector representatives, policy makers, investors and academics, with the aim of supporting the transformation of Africa towards a single digital market. Topics will range from analyzing the current state of the continent’s digital economy to accelerating the establishment of an integrated and inclusive public digital infrastructure.
Lacina Kone, Managing Director of Smart Africa, the pan-African organization driving the continent’s digital transformation, is among the keynote speakers at the two-day summit. Smart Africa is an alliance of 32 African countries that accelerates sustainable socio-economic development on the continent through advanced information and communication technologies and improved access to high-speed networks.
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