Chinese automotive brand Hongqi is buying back vehicles and paying compensation to owners after newer electric models accumulated numerous technical problems.
- Danish automotive publication mobilsiden reports that Hongqi has abandoned attempts to fix persistent software and hardware defects on newer E-H7 and E-HS7 models in Denmark.
- Affected owners are receiving direct vehicle buybacks or financial compensation packages in exchange for releasing the manufacturer from future claims.
- The failure in Denmark follows severe market contractions across Scandinavia, including zero vehicle sales recorded in Sweden during the first part of 2026.
Initial launches took place in Norway before expanding into neighboring markets like Sweden and Denmark, accompanied by a matching trail of consumer complaints. By early 2025, Norwegian owners of the E-HS9 model reported that approximately half of the vehicle’s core functions failed intermittently or permanently.
A subsequent hardware defect affected thousands of units of the same model due to front air suspension failures that collapsed during summer temperatures and locked the front wheels, forcing the Chinese manufacturer to issue a recall.
Consumer grievances continued to mount as owners reported unheated cabins when exterior temperatures dropped below zero degrees Celsius. By the summer of 2026, exasperated owners faced continuous mechanical and software breakdowns.
Hongqi sales dropped significantly in Norway, a negative consumer sentiment trend that quickly crossed the border into Sweden, where dealerships recorded zero vehicle sales during the first part of 2026.
These persistent operational issues have now spread directly into the Danish market, specifically affecting two newer electric models: the E-H7 and the E-HS7.
