Movie theater revenue on February 14, 2024 is the highest since Box Office Vietnam started counting box office sales.
Because Valentine’s Day coincides with the last Tet holiday, February 14, 2024 has created many impressive milestones in the Vietnamese film market.
With a total revenue of 64.4 billion VND and 646,000 tickets sold, Valentine’s Day now has the highest total revenue and number of tickets sold since Box Office Vietnam started statistical box office sales. This is a number compiled by Box Office Vietnam on the morning of February 15, 2024.
In total revenue on February 14, the film May accounting for 68%, reaching 43.9 billion VND. Number of tickets sold for the movie alone May on Valentine’s Day, there were 448,245 tickets for 4,330 screenings.
Tran Thanh’s apricot reached the milestone of 187.7 billion. Image:
The film’s current gross receipts Tran Thanh has reached the mark of 187.7 billion VND, expected to exceed 200 billion VND today (February 15), after only 6 days of screening.
Although revenue increased more slowly Maymovie Meet my pregnant sister again still has a pretty good track record. On Valentine’s Day, the film earned 7.4 billion VND, ranking second at the box office. Total revenue calculated Meet my pregnant sister again To date, it has reached 41.4 billion VND.
The movie still has a chance to break even because in the near future many people from localities will return to big cities and continue to go to theaters to watch movies.
The film by veteran director Le Hoang was withdrawn from theaters on February 14, 2024
On February 14, media representative of Tea, confirmed that Le Hoang’s work withdrew from the Vietnamese film race for Tet screening.
On the official fanpage, the film distribution unit Beta Distribution announced Tea withdrew from theaters on February 14 and has not yet set a date to return to theaters: “For some unavoidable reasons, the Tet film race will be absent.” Tea. The series of dramas between the main family and the third party will explode again in the near future. See you again, audience.”
Tea withdrew from theaters amid low revenue. The film only earned 1.38 billion VND after four days of official release. Le Hoang’s work is completely “inferior” to two strong opponents: May and Meet my pregnant sister again.
Tra withdrew from theaters on February 14. Photo: NSX
Before, Light up also announced its withdrawal from theaters on February 11, and a new show date of March 22. Director Hoang Tuan Cuong said the crew postponed the schedule because they wanted the work to have a chance to reach a large audience at a more appropriate time.
Light up This is the most regrettable case when the audience who has seen it all commented that the film is touching, familiar, and evokes nostalgia for the opera troupes roaming poor villages.
Because each day there are only a few hundred shows with quite bad showtimes like early morning or close to midnight, the new movie grossed 468 million VND. Not only Light upsome other films on this occasion also caused controversy because of their small screenings and bad screening times.
The lights left the schedule for March. Photo: NSX
According to Box Office Vietnam’s records, not only during Tet but many other occasions throughout the year, blockbuster movies from major studios or box office hits have over 3,000, 4,000 screenings per day depending on the theater’s decision.
And May has an equivalent number of screenings Mrs. Nu’s house by Tran Thanh on Tet last year. Last year’s second-placed film was Sisters, sisters has half the number of screenings Mrs. Nu’s house but also collected more than hundreds of billions.
In addition to the large number of screenings, the occupancy rate will determine the attraction of the movie, causing theaters to adjust the number of shows to increase or decrease each day. Number of screenings of May will increase if the occupancy rate is good.
According to data provided by Box Office Vietnam, May has double screening capacity Meet my pregnant sister again and many times higher than other movies in all theater systems including CGV, Lotte Cinema, BHD Star, Galaxy, Beta Cinema…
Among these, there are theater systems related to “rival” distributors – which are releasing other Tet films such as Tea, Bright lights, Meet my pregnant sister again.
That means that based on market demand, theater systems cannot put “home movies” first May – a movie with a higher profit potential. Beta Cinema alone also divided the second highest number of screenings Tea, a film released by Beta Distribution. However, this still cannot be avoided lights up, Tea was eliminated early from the Tet film race.