On the evening of March 11, Luzhou Laojiao released a performance report saying that in 2021, the company achieved revenue of 20.384 billion yuan, a year-on-year increase of 22.4% (16.652 billion yuan in the same period last year); net profit was 7.849 billion yuan, an increase of 30.7% year-on-year (the same period last year). 6.006 billion).
This means that in addition to Maotai, Wuliangye and Yanghe, the 20 billion Chinese liquor club will welcome Luzhou Laojiao.
Although Fenjiu has not announced its specific revenue in 2021, it is likely to exceed 20 billion. In this way, among the listed liquor companies, the number of companies with a level of more than 20 billion has increased to 5.
The net profit of Luzhou Laojiao has maintained rapid growth for many consecutive years. The profit growth of Luzhou Laojiao in recent years is mainly due to the continuous increase in the sales revenue of mid-to-high-end alcohol. Among them, Guojiao 1573 has outstanding performance near the thousand-yuan stall, and waist products such as Tequ and Jiaoling wine have also maintained a high growth state.
Luzhou Laojiao has put forward the goal of “returning to the top three”, so that the brand value and revenue volume will return to the status of China’s top famous wine, which is planned to be completed in 2025.
Now, Fenjiu is also accelerating its impact, and Yanghe is getting closer, and the competition for the top three is fierce. In a few years, who will be the top three, there are still many variables.
Cover reporter Yu QishuReturn to Sohu, see more
Editor:
Disclaimer: The opinions of this article only represent the author himself, Sohu is an information publishing platform, and Sohu only provides information storage space services.