2023-06-12 00:32:47
During the month of May, various businesses surprised and decided to give discounts on products from the basic family basket.
During May various businesses such as Ara, Éxito and Olímpica decided to give discounts on products from the basic family basket in favor of the finances of Colombians.
(Also read: They uncovered what is behind Tiendas Ara and their announcement to reduce prices on products)
The first was Ara stores with discounts from 10% to 45% on 200 own and private brand products on May 15 due to inflation in the country, which in April reached 12.82%.
The next day, President Gustavo Petro congratulated the company on its initiative and invited other businesses to join it to help the pockets of millions of Colombians located in the 32 departments that, in addition to food, allocate money for rent, transportation, public services, etc.
Almacenes Éxito, Olímpica and Colsubsidio listened to Petro and, thinking about the household economy, made discounts in cleaning products and food of various categories that are purchased month by month to fill refrigerators and dispensaries.
What are the products that had discounts in March at Ara, Éxito and Olímpica?
Almacenes Éxito made a price reduction on 500 products in categories that are the most demanded by Colombian householdswhich include food and basic necessities.
Said initiative was called “Insuperables” and seeks, after several months of skyrocketing inflation in the country, help improve spending on basic basket products for households in the country.
For his part, Olímpica has an initiative called “Red Prices”, which consists of lowering prices for some 400 products among which are food and other goods.
Similarly, the company clarified that this initiative It is not a temporary offer to gain publicityand, on the contrary, it is in order to remove weight from the effects that inflation maintains in Colombia from the side of food prices.
Recommended: How to make the most of the sales in Almacenes Éxito en alimentos
“Inflation is an issue that concerns us all and the actions we implement to overcome the inflationary situation is what matters. In Olympic, The comfort and well-being of the client is the main objective that we pursue”, expressed Jimmy Char, commercial vice president of Olímpica.
Is it true that food discounts are not temporary?
Valora Analitik reviewed whether the discounts launched in March are still valid in June to buy cheap products such as eggs, meat, pasta, cheese, toilet paper, among others.
Éxito’s ‘Insuperables’ campaign still valid in the following categories:
- Pantry
- Fruits and vegetables
- meat
- dairy and eggs
- Delicatessen
- Cold meats and arepas
- Drinks and snacks
- Bakery and cake shop
- Wines and spirits
(See also: Leonisa entered the shopping center business; she aims to hit the traditional ones)
ara too continues with the promotion of more than 200 products, including yogurts, detergents, shampoo, sanitary towelsrice, sausages, sliced bread, proteins, jam, butter, flour, gelatin, among others.
On the other hand, Olímpica still has foods with ‘Red Prices’ in the following categories:
- Pantry
- Electrohogar
- Fruits and vegetables
- Carnes
- home toilet
- Personal cleanliness
- refrigerated
Unlike Éxito and Ara, Olímpica offers discounts on appliances and kitchen items such as an Imusa deep fryer, a fan for the home, a television of 50 inches, pots, blenders, washing machines, among others.
If you want to make a market in these businesses with these campaigns take advantage before they end and allocate your money to other expenses such as vacation trips, going to towns near Bogotá or other cities on the June holidays, catching up on debts, etc.
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