Fox News Leads Cable News Ratings; Rachel Maddow Show Posts Strong showing
Fox News Channel (FNC) captured the top spot in cable news ratings on Monday, but The rachel Maddow Show provided stiff competition, achieving MSNBC’s highest viewership in both total viewers and the key Adults 25-54 demographic.
During the 9 P.M. ET timeslot, Rachel Maddow finished closely behind Hannity in total viewers and the 25-54 demographic, marking the narrowest margin between the two networks across all measured time periods.
Key Monday Cable News Ratings Highlights
- The Five on Fox News maintained its position as the most-watched show across all networks.
- Jake Tapper’s 5 P.M. ET edition of The Lead led CNN in total viewers.
Here’s a detailed look at Monday’s cable news ratings:
Adults 25-54 Demographic (Live+SD x 1,000)
Fox News demonstrated strength across key demographics. See the breakdown below:
| Time | FNC | CNN | MSNBC |
|---|---|---|---|
| Total Day | 195 | 54 | 66 |
| Prime | 322 | 84 | 153 |
| 4PM | Cain: 212 | Hunt: 56 | Wallace: 60 |
| 5PM | Five: 378 | Tapper: 83 | Wallace: 50 |
| 6PM | Special Report: 276 | Tapper: 87 | Melber: 63 |
| 7PM | Ingraham: 311 | Burnett: 106 | Weeknight: 65 |
| 8PM | Watters: 348 | Cooper: 85 | Weeknight: 102 |
| 9PM | Hannity: 311 | Collins: 60 | Maddow: 212 |
| 10PM | Gutfeld!: 307 | Phillip: 107 | O’Donnell: 145 |
| 11PM | Gallagher: 182 | coates Live: 64 | Ruhle: 90 |
Total Viewers (Live+SD x 1,000)
Here’s how the total viewership numbers stacked up:
| Time | FNC | CNN | MSNBC |
|---|---|---|---|
| total Day | 1.620 | 329 | 685 |
| Prime | 2.815 | 454 | 1.500 |
| 4PM | Cain: 1.814 | Hunt: 456 | Wallace: 1.115 |
| 5PM | Five: 3.634 | Tapper: 547 | Wallace: 1.078 |
| 6PM | Special Report: 2.530 | Tapper: 416 | melber: 993 |
| 7PM | Ingraham: 2.461 | Burnett: 486 | Weeknight: 827 |
| 8PM | Watters: 3.043 | Cooper: 494 | Weeknight: 861 |
| 9PM | Hannity: 2.472 | Collins: 397 | Maddow: 2.118 |
| 10PM | Gutfeld!: 2.931 | Phillip: 472 | O’Donnell: 1.522 |
| 11PM | Gallagher: 1.457 | Coates Live: 240 | Ruhle: 787 |
The Evolving Landscape of Cable News
The cable news landscape is constantly shifting, influenced by political events, cultural trends, and the rise of digital media. understanding these dynamics is crucial for both media consumers and industry professionals.
According to a Pew Research Center analysis from December 2023, cable news viewership has seen some shifts, with online platforms playing an increasing role in how people consume news. This trend underscores the importance of cable news networks adapting to digital platforms to maintain and grow their audience base.
Pro tip: Pay attention to how cable news networks are investing in their streaming platforms and digital content. This will provide insight into the future of news consumption.
Frequently asked Questions About Cable News Ratings
- What Are Cable News Ratings And why Are They Important? Cable news ratings measure viewership of different cable news programs, influencing advertising rates and indicating programme popularity.
- How Are Cable News Ratings Calculated? Ratings are calculated by companies like Nielsen, using a sample audience to estimate viewership and project total numbers.
- What Is The “Adults 25-54” Demographic In Cable news Ratings? This key age group is tracked because it’s a prime target for advertisers, influencing advertising rates.
- Why Is Fox News Consistently Leading In Cable News Ratings? Due to its established brand, loyal viewer base, and programming strategy that resonates with its target audience.
- How Do Digital Platforms Affect Cable News Ratings? As more viewers consume news online, cable networks invest in digital platforms and streaming services to reach a wider audience.
What are your thoughts on the latest cable news ratings? Which network do you prefer, and why?
Share your comments below!
