K-pop boy band RIIZE released its new digital single “Insomnia” on Monday, launching a promotional week featuring a four-day fan event in Seoul and appearances on weekly television music programs, The Korea Times reported.
Acoustic Pop Release Launches Seoul Promotional Week
- The digital single and its music video dropped at midnight via SM Entertainment.
- RIIZE is hosting a four-day interactive fan event titled “RIIZE into INSOMNIA” at Space S50 in Seongsu-dong through Thursday.
- The group is scheduled to perform the track on KBS2’s “Music Bank” on Oct. 30, MBC’s “Show! Music Core” on Oct. 31 and SBS’ “Inkigayo” on Nov. 1.
Insomnia Features Acoustic Pop Sound and Cinematic Video
“Insomnia” is an acoustic pop track built around a lyrical guitar sound. Set against a quiet, lonely mood, the song features restrained yet plaintive vocals. Its lyrics depict thoughts that grow sharper as the night deepens and the complex emotions that branch out from them.
The accompanying music video tells the stories of people who cannot fall asleep through cinematic direction. Produced in a drama-style format, it features the six members—Shotaro, Eunseok, Sungchan, Wonbin, Sohee and Anton—acting out emotional roles suited to their individual characters.
RIIZE Hosts Celebratory Fan Events in Seongsu-Dong
The celebratory fan event at Space S50 in Seongsu-dong offers a different program each day, ranging from stage performances and talk sessions to an exhibition and hands-on activities. Monday’s opening session began at 11 p.m. and was livestreamed worldwide on RIIZE’s official YouTube channel.
The members described the song’s harmonies as its “killing part,” noting that their voices seem to create good synergy with each other.
Road to the Second Full-Length Album
The release of “Insomnia” precedes RIIZE’s second full-length album, “EMOTIION,” which is slated for release in spring 2027. The group previously debuted in September 2023 with the single album “Get A Guitar.”