Snickers apologizes for advert calling Taiwan a country

In its ad, Snickers called Taiwan a country
A photo: Denis Morgunov © URA.RU

Snickers chocolate bar maker Mars Wrigley has apologized for launching its product on the island of Taiwan. On social media, Chinese users believe that the manufacturer’s ad designates Taiwan as a country.

“Videos and photos of an event promoting a limited edition Snickers bar said to be available only in the ‘countries’ of South Korea, Malaysia and Taiwan have gone viral on Chinese microblogging platform Weibo,” a source told Archyde.com.

The manufacturer admitted the fault, in his Snickers China Weibo account posted an apology and said that this content had been changed. The scandal occurred due to the fact that the Chinese authorities consider the island to be their historical territory. And Taiwan declares itself independent from China.

Earlier it was reported that the American company Mars announced the suspension investment in business in Russia and the cessation of exports of products to the country. Mars also announced the suspension of and social media activities in Russia and Belarus.

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Snickers chocolate bar maker Mars Wrigley has apologized for launching its product on the island of Taiwan. On social media, Chinese users believe that the manufacturer’s ad designates Taiwan as a country. “Videos and photos of an event promoting a limited edition Snickers bar said to be available only in the ‘countries’ of South Korea, Malaysia and Taiwan have gone viral on Chinese microblogging platform Weibo,” a source told Archyde.com. The manufacturer admitted the fault, in his Snickers China Weibo account posted an apology and said that this content had been changed. The scandal occurred due to the fact that the Chinese authorities consider the island to be their historical territory. And Taiwan declares itself independent from China. Earlier it was reported that the American company Mars announced the suspension of investments in business in Russia and the cessation of exports of products to the country. Mars also announced the suspension of and social media activities in Russia and Belarus.

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Alexandra Hartman Editor-in-Chief

Editor-in-Chief Prize-winning journalist with over 20 years of international news experience. Alexandra leads the editorial team, ensuring every story meets the highest standards of accuracy and journalistic integrity.

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