Snooker has expanded from its 19th-century origins in India into a global phenomenon watched in over 150 countries, driven by intense tactical battles, high-stakes pressure, and a massive following across China and mainland Europe.
Streaming Subscribers Span More than 150 Countries
- Streaming subscribers on the World Snooker Tour platform span more than 150 countries, shifting global broadcast rights and digital viewership metrics.
British Army Officers Invented Snooker in India
British Army officers invented snooker in India during the late 19th century as an offshoot of traditional billiards. The sport gradually gained traction throughout Britain in the 20th century, culminating in the inaugural World Snooker Championship in 1927.
From its original base in the UK, the game spread internationally. Professional tournaments are now staged around the globe, supported by the WST Play streaming platform which reaches subscribers in over 150 countries.
The Rise of Snooker in China
The sport commands a massive following in China, where millions of people play and seven major professional tournaments are held each season. Star players receive hero’s welcomes and red-carpet ceremonies before events.
Recent world champions highlight this shift, including China’s Zhao Xintong who won the title in 2025, followed by compatriot Wu Yize who claimed victory in 2026.
| Tournament Milestone | Year | Key Figure / Region |
|---|---|---|
| First World Championship | 1927 | United Kingdom |
| Mainland European Breakthrough | 2023 | Luca Brecel (Belgium) |
| World Championship Victory | 2025 | Zhao Xintong (China) |
| World Championship Victory | 2026 | Wu Yize (China) |
European Expansion and New Frontiers
Beyond Asia, snooker has secured substantial audiences in Thailand, India, Pakistan, and across the Middle East and mainland Europe. A watershed moment arrived in 2023 when Belgium’s Luca Brecel became the first player from mainland Europe to win the World Championship.
Up-and-coming professional players continue to emerge from diverse regions. The sport’s developmental pipeline now reaches competitors in Poland, Ukraine, Austria, and Latvia.
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