Sven Nys’ cyclo-cross team must secure a new co-sponsor after cleaning services provider Het Poetsbureau and parent company Glowi triggered an exit clause in their contract, leaving the squad searching for financial backing ahead of the new year.
The team will continue to compete under the name Baloise Verzekeringen – Het Poetsbureau Lions until the end of the current calendar year before the partners step down, according to HLN.
The exit of Glowi and Het Poetsbureau comes after the companies entered the official team name on January 1, 2026, replacing employment agency Glowi with its subsidiary Het Poetsbureau. The departure follows earlier sponsor changes that saw bicycle manufacturer Trek disappear as a name partner at the end of 2024, while insurance firm Baloise has remained continuously connected to the team.
Sven Nys said: “Het contract bevatte een ingebouwde clausule die hen de keuze liet om er elk jaar te kunnen uitstappen. Die optie werd nu gelicht.”
The precise reason for the split remains unknown, and Nys said that finding a replacement in the middle of a cyclo-cross season with contracts running until January 1 makes the timeline tight compared to road teams. Nevertheless, new shirt sponsors have already been secured for the upcoming period.
Sven Nys said: “Die zullen de komende weken overigens worden aangekondigd. Onze nieuwe outfit voor na nieuwjaar is klaar, het wegprogramma voor volgende zomer gemaakt en we zijn zelfs al bezig met de agenda voor de winter 2027-2028. Niets om ons zorgen over te maken dus,” and added, “We zijn zeker niet ten dode opgeschreven.”
Sportingly, the squad features riders such as Thibau Nys and Lucinda Brand, while Pim Ronhaar and Annemarie Worst also ride for the team and Shirin van Anrooij moves to Canyon//SRAM, leaving Nys to finalize the search for a new financial partner.
