Netflix announces a milestone for The Snow Society. JA Bayona’s film that arrived on the platform on January 4 is already among the 10 most viewed non-English speaking films in the history of the platform. With data until last Sunday, January 14, the drama that follows the survivors of the plane crash in the Andes in 1972 accumulates 51 million equivalent views in its first 11 days available in the catalog.
The list records the data obtained by the titles in their first 91 days, so the Spanish production has another 80 days of margin to add more views and continue climbing it. Number one is occupied by Norway Troll, with 103 million equivalent views. Another Spanish success, through my windowis in fourth position with 61 million.
The views are equivalent because it is a figure that does not translate into millions of screens that have seen the film. The 51 million The Snow Society It means that Netflix users have consumed the necessary number of minutes to complete 51 million viewings of a movie that lasts 2 hours and 24 minutes. Some will have seen the film three times and others only 10 minutes. Furthermore, it refers to the number of screens and not the number of viewers, since in some cases each playback of a movie or series may have more than one person watching behind that screen. The reach of Bayona’s new work is therefore greater than the 51 million viewers reflected in Netflix data.
The film still has a chance of obtaining an Oscar nomination in the category of best international film and is also being screened in theaters in Spain. Although Netflix does not provide box office data to Comscore, the private theater audience measurement company, it is required by law to do so to the Ministry of Culture. The website of the Institute of Cinematography and Audiovisual Arts (ICAA) shows that The Snow Society, which hit theaters on December 15, accumulated in its first days a collection of 1,640,801.41 euros and 240,467 spectators. This figure is pending updating, but so far, in its first two weeks of exhibition, it has managed to rank 11th among the most viewed Spanish films in theaters in 2023. [A través de este enlace puede consultarse el listado provisional del ICAA que, al ser elaborado por Comscore, no incluye al título de Bayona]
‘Berlin’, close to the top 10 in history
In the series section, the step of Berlin is being just as triumphant, Netflix explains in the publication of its metrics. The prequel to The Money Heist starring Pedro Alonso, Tristán Ulloa and Michelle Jenner, among others, has been leading the list of most viewed non-English speaking series for three consecutive weeks.
It arrived in the catalog on December 29, 2023 and, as of January 14, 2023, it has accumulated 42.3 million equivalent views with its eight chapters. If we compare its weekly data with the list of English-speaking series, Berlin It continues to be the second most watched even among US blockbusters and UK titles, only surpassed by the British one. Tricks. With these figures and such robust results, it is also close to becoming one of the most viewed non-English speaking series in the history of the platform, a ranking that closes the third season of the French series. Lupin, with 50 million equivalent views.