Annabella, the Romanian retail chain controlled by the Mutu family, has shuttered at least 15 of the 87 supermarket locations it acquired from Ahold Delhaize brands Profi and Mega Image just one year ago.
According to Ziarul Financiar, the retailer had previously signaled national ambitions following the acquisition, which allowed the company to expand its reach to 17 counties.
The permanent closures, identified via Google Maps, include several locations across the country. In Bucharest, affected sites include those on Bulevardul Dacia, Strada Ritmului, Şoseaua Pantelimon, and Bulevardul Ion Ionescu de Brad.
Additional closures were confirmed in Timişoara, specifically on strada Mioriţa and strada Daliei; Cluj, on strada Alexandru Roşca and strada Ploieşti; Ploieşti, on strada Lupeni; as well as in Ghimbav, Bragadiru, Fierbinţi Târg, Periş, and Pantelimon, where units on Bulevardul Biruinţei and Strada Sfântul Gheorghe were shuttered.
The store on Bulevardul Dacia had been rebranded by Annabella only months before it was shuttered, according to reports from August.
The acquisition of the 87 stores took place after Ahold Delhaize committed to selling the units to secure approval from the Competition Council for its takeover of Profi. At the time of the deal, the majority of the acquired retail spaces were concentrated in Bucharest (21) and Ilfov (24).
Ziarul Financiar said that the geographic dispersion of these units posed a significant logistical challenge for the Vâlcea-based company, which previously operated primarily in Vâlcea, Argeş, Olt, and Dâmboviţa.
Despite inquiries sent by Ziarul Financiar to Annabella officials regarding the closures, the company did not provide a response. This marks the second attempt by entrepreneurs Dan and Dorina Mutu to establish a presence in the capital; a previous effort in 2016 involving three former Mega Image locations also resulted in closures.
In November 2025, the publication reported that Annabella had begun placing its branding on the acquired Profi and Mega Image supermarkets. Annabella, which reported a 10.2% increase in business to 753 million lei last year, had aimed to use its expansion to create a more uniform national footprint.
