2023-09-04 23:57:04
A Apple Grosse Bockenheimer Strassein Frankfurt (Germany), reopened its doors last Saturday, September 2nd. According to macerheadthe store was closed for renovations since the 31st of June.
The reopening is part of Apple’s drive to improve the experience for consumers. Last June, the Bloomberg revealed that, by 2027, the company plans to open, renovate or relocate 53 stores.
During the period in which it was closed, the store was covered with fences, indicating that works were taking place. In addition, in a statement, Apple warned customers to check other stores closer to there.
Last week we commented that, more and more, the Cupertino giant has decided to renovate existing stores instead of opening new ones. This therefore appears to align with the change in the company’s retail strategy.
Although the pace of opening new stores may have slowed compared to a decade ago, the commitment to improving the shopping experience remains firm — or rather, at least that is the promise that Apple makes.
Although the store in Frankfurt will be open from Monday to Saturday. She resumed her sessions of the Today at Appleoffering customers hands-on experiences of the company’s devices and systems.
via AppleInsider
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