As announced, on Thursday, February 1, Krzysztof Stanowski’s new project – Kanał Zero – was launched. At the beginning, viewers could watch one material – an interview of the channel’s author with Przemysław Rudzki.
The conversation was watched live by 69,000 people from the beginning. viewers, this number quickly exceeded 100,000.
Channel Zero costs PLN 1.3 million per month
At the beginning, the channel’s opening credits, created by Mateusz Sadowski, were shown. Stanowski then explained what Channel Zero was supposed to be. There were also references to Channel Sports, from which he left in October last year.
– The Sports Channel is not a point of reference for me. KS is too small to deal with this, said Stanowski. Then he moved on to criticizing the media, especially the television media. – The Polish media have reached a dead end. I want to be a stone in the big media’s shoe. (…) The media herds people into pens and stalks them [nas] each other – announced the creator of Kanał Zero.
The headquarters of Kanal Zero was prepared within three weeks, there are two separate studios for recording programs. Krzysztof Stanowski revealed that it cost approximately PLN 2 million. Monthly expenses for operating the channel are expected to amount to PLN 1.3 million.
The new project quickly managed to acquire permanent marketing partners. Stanowski noted that many people paid for several months at once, thanks to which they managed to finance the construction of the headquarters. – This business has been making money from day one, making good money. We are adding new elements, but we know why we can afford it, he emphasized.
The main partners of the channel are the recruitment websites RocketJobs and Just Join IT. As other regular advertisers Stanowski he calculated, among others, companies and brands x-kom, SFD, Diety od Brokuła, TP Vision, GoldSaver, Mubi, KFC and XTB. – We have a really large sponsorship network. We won’t fall. If anyone thinks that we have exaggerated, that there is no chance – it’s a mistake – he assured.
Channel Zero schedule
In the next segment, Stanowski and Rudzki revealed the details of the Channel Zero schedule. The Morning will be held from 7:00 a.m. to 9:30 a.m. Then, studio programs by one of the authors will be shown. From 1:00 p.m. the “commentary series” will be broadcast on Channel Zero, and at 5:00 p.m. the afternoon program will start. The schedule will end with a program at 8:00 p.m. – this band will feature, among others, Robert Mazurek (interviews with politicians), Rajmund Andrzejczak and Sławomir Dębski (Ground Zero).
Documentary films will be shown on Channel Zero on Saturdays. On February 3, this channel will release Mariusz Zielke’s production about the case of Michał Wiśniewski, who in October last year He was sentenced in the case of extorting money from SKOK Wołomin. On Sunday, Marcin Meller will host his program.
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On Friday at 8 p.m., an interview with the President of the Republic of Poland, Andrzej Duda, will be broadcast on Channel Zero. The conversation will be led by Krzysztof Stanowski and Robert Mazurek. The conversation will be recorded at 1:00 p.m., Stanowski announced.
Channel Zero already has over 560,000 subscribers. subscription
On the day of the channel’s launch, Krzysztof Stanowski announced two names of authors involved in Kanał Zero. Its stars will be Rajmund Andrzejczak, former chief of the General Staff of the Polish Army, and Sławomir Dębski, historian and political scientist.
On Wednesday, it was announced that former Polish Television presenter Izabella Krzan is joining Krzysztof Stanowski’s team. She will be the morning host. The band also included comedian Kacper Ruciński.
Two permanent bands are to be broadcast live on Channel Zero: morning and evening, with 2-3 previously recorded magazines between them. Sports topics are to constitute only a small percentage of the schedule. Andrzej Twarowski, a journalist associated with Canal+ Sport for years, will be responsible for it.
Even before Krzysztof Stanowski announced the first names of the creators and published the first material on Channel Zero, the project had collected over 200,000. subscription. Today Channel Zero has already received over 560,000 views. subscribers on YouTube.
Krzysztof Stanowski outside the Sports Channel
In mid-October last year Krzysztof Stanowski, as a result of a dispute with other main creators, left Channel Sportowy, with which he had been associated since its launch at the beginning of 2020. Immediately afterwards, they left, among others: Robert Mazurek, Kamil Gapiński, Przemysław Rudzki and Monika Wądołowska, currently involved in the creation of Kanał Zero.
Many of the producers from Channel Sportowy also joined the new project, following Krzysztof Stanowski. Stanowski said that only Mateusz Łaniewski was not interested in his proposal.
At the beginning of November, Krzysztof Stanowski had a company through which he had over 20 percent. Kanał Sportowy, sold to a real estate businessman, Maciej Wandzl, former co-owner of Legia Warszawa. After Stanowski described in detail his conflict with the other creators of Channel Sportowy in a long recording, criticizing in particular Mateusz Borek, the channel lost approximately 50,000 shares for several days in mid-November. subscribers.
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