Expanding XBOX Game Pass to Every Screen: What’s Next for XGP?

2023-12-03 09:47:08
Previously, Tim Stuart, chief financial officer of XBOX, publicly stated at the Wells Fargo TMT Summit that XBOX Game Pass (XGP) and XBOX’s first-party games should be on “every screen that can play games.” ”, which has also triggered discussions on whether XGP will be launched on the PS platform and Nintendo’s game consoles. In this regard, Phil Spencer, the head of the XBOX department, recently stated that XGP “has no plans to launch on PlayStation or Nintendo”, but It seems to be open to XGP being used on more smart devices. According to foreign media reports, Phil Spencer recently responded to rumors in the market that “XGP will be launched on PlayStation or Nintendo consoles”, saying that “the current focus of XBOX is to innovate for those who have made a commitment to it.” , and demonstrating value to current and potential customers, “When I think about investments in Game Pass, Xbox Cloud Gaming, cross-platform gaming, cross-progression gaming, ID@Xbox, etc., I hope we continue to innovate and make our games Machine users feel like we are investing in their commitment to us,” said Phil Spencer. He did not explain Tim Stuart’s “every screen that can play games”, but when talking about ensuring the potential of XBOX Cloud, Phil Spencer said that the XBOX team believes that this will be a way to enter the mobile game market, and talked about When it comes to the future vision of XGP, Phil Spencer did not mention boarding the PS platform and Nintendo consoles, but said: “We have been promoting a cross-platform game mode that inherits progress from each other. When I play the game, I am currently handheld The progress on the device can be inherited, which is very important for our goals.” Therefore, the next battlefield for XGP seems to be mobile devices, which can also be regarded as even though XGP may “not be on the PS platform or Nintendo console for the time being.” idea, but there is still the possibility of further expanding its own market.
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