2023-07-14 19:05:06
Jean-Baptiste Hironde, CEO of MWM. MWM
ANALYSIS – The French company has established itself as a champion in music, design and video.
It is an unknown heavyweight of French Tech. Founded in 2012, MWM has become, according to Data.ai, the largest French publisher of mobile phone applications, outside of video games, with no less than 600 million downloads to its credit. The company of 110 employees owes its success to its Edjing application (150 million downloads), which allows you to mix music like a DJ, as well as to a range of applications geared towards the practice of music. She now sees further. “Artificial intelligence will breathe new life into mobile applications aimed at the general public, which form a huge market, explains its CEO, Jean-Baptiste Hironde. A momentum is coming. Publishers that don’t adapt will risk disappearing. Each technical revolution redistributes the cards. And we want to become a world champion.”
MWM is working on around 50 AI-powered leisure and creativity apps. One of them is the application…
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