Safran Tunisia Innovation Shaker #2: A springboard for innovation and entrepreneurship

2023-11-23 10:13:55

Bring together, energize, make things happen: these were the key words of Safran Tunisia Innovation Shaker #2.

At the heart of the City of Culture, innovation has flourished in a vibrant atmosphere, guided by exceptional speakers, creative minds and visionary leaders.

The 2023 edition of Safran Tunisia Innovation Shaker marked a significant milestone in the innovation panorama. Bringing together an eclectic assembly of brilliant thinkers, industry pioneers, distinguished researchers, and promising young talents, this event orchestrated by Safran in Tunisia created a dynamic forum where the crucial themes of sustainability, technology, resilience and innovation were at the center of all discussions.

The remarkable transformation of participation, doubling in one year to reach 600 participants, testifies to the major impact of this event in the dynamic fabric of the Tunisian ecosystem. By catalyzing synergies between diverse actors, the Safran Tunisia Innovation Shaker has demonstrated its central role in establishing powerful and stimulating collaboration within the community.

An enthusiastic gathering for collaborative energy

Vincent Santoro, general manager of Safran in Tunisia, underlined the undeniable success of the event by declaring that the first objective had not only been achieved, but exceeded. It highlighted the exponential growth in participation, from 300 to 600 participants this year, marking a significant presence in the local industrial landscape. Santoro emphasized the critical importance of individual opinions, emphasizing the complexity inherent in creating synergy within such a diverse gathering, encompassing activities in multiple areas. The central objective remained the channeling of collective energy to stimulate fruitful discussions and bring innovative ideas to life.

The third goal, according to Santoro, was the promotion of diversity, a theme he discussed in depth during the event. He repeatedly insisted on the need to materialize ideas, unite participants and take up the challenge with dynamism. He affirmed that the final evaluation would focus on the success of the mobilization, the inspiration generated, and the realization of the defined objectives. From a broader perspective, Santoro explained the choice of Safran Tunisia by highlighting its two decades of experience, emphasizing that, despite its relative youth, the company brings accumulated expertise to serve the local ecosystem. He also highlighted the central role of business as a bridge between researchers and society, emphasizing their essential responsibility to innovate and share in order to accelerate the innovation process, thus ensuring sustainable competitive advantage. and positive sustainability.

The general director of Safran in Tunisia highlighted the keyword “innovation”, quoting Steve Jobs to underline its crucial importance in the business world. Regarding the term “Shaker”, he described it as a harmonious blend of various elements such as researchers, professors, experts, start-ups, industrialists, schools and officials, aiming to create an innovative and successful cocktail. He expressed a preference for an approach where ideas can be criticized, emphasizing the potential for constructive criticism, thus borrowing from Greek philosophy.

In conclusion, Santoro recalled the resounding success of the first edition focused on interior buildings, which resulted in five concrete projects and notable achievements. Despite some apprehension about the second edition, he stressed that this pressure was beneficial, strongly encouraging the audience to be inspired, bring energy, criticize constructively and take full advantage of this enriching experience .

Sustainability, technology and resilience for the industrial Supply Chain

Khelil Chaïbi, president of the Tunisian-French Chamber of Commerce and Industry, highlighted the crucial opportunities for the industrial Supply Chain. He highlighted the imperatives of sustainability, technology and resilience in a world facing increasing challenges. Chaïbi insisted that sustainability was no longer an option, but a necessity to be integrated at every stage of the supply chain. He called for a commitment to innovation and sustainability, emphasizing environmental responsibility.

Technology has been touted as the driving force of evolution, providing opportunities to increase efficiency, reduce costs and minimize ecological impact. Chaïbi stressed the need for resilience, calling it key to survival and prosperity in an unpredictable world.

He also expressed his gratitude to the guests representing an extraordinary diversity, emphasizing that each brought a unique perspective. The president of the Ctfci concluded by emphasizing that each step towards a more sustainable, technological and resilient situation was a step towards a promising future.

Young people, source of innovation and solutions for businesses

For her part, Khawla Khedimy, president of Enactus Tunisia, shared her satisfaction with the level reached by the studies undertaken. She underlined the importance of the partnership with Safran and the opportunity for young people to solve business problems through startup projects.

Khedimy hailed the partnership with Safran as a source of adrenaline to open up to businesses, highlighting the ability of youth to solve business problems through startup projects.

She also underlined the importance of the Supply Chain in any project, thus justifying the partnership with Safran. Khedimy encouraged collaboration to find solutions using the creativity and boldness of youth in tandem with the experience of Safran.

Innovation, an essential skill for engineers

The director of Enit, Kamel Ben Saâd, for his part, described the event as an invaluable platform to promote research work and promote the quality of graduate engineers. He advocated for innovation as an essential skill for engineers.

Ben Saâd stressed the need to consolidate ties with the engineer, marking the end of the era where they were trained in a pre-established mold. He added that innovation is today one of the essential skills that every engineer must acquire during their training.

Ben Saâd encouraged engineering students to freely express their ideas, not to fear conflicts of ideas while preserving their creativity. He emphasized that the innovative aspect can emerge during the quantification phase of a project, when the initial idea transforms into an overall vision.

The director of Enit also underlined the importance for researchers to develop new theoretical concepts, to demonstrate them in depth and to promote their work, while emphasizing the need for researchers to get closer to the socio-economic world. economic and industrial so that their results are concrete and have a direct impact on society.

Returning to the theme of innovation, Kamel Ben Saâd highlighted that it is one of the engines that propels societies into the future by pushing the boundaries and creating solutions to the challenges we face. In the field of engineering, he noted that innovation is particularly exciting because it requires a combination of creativity, scientific rigor and perseverance. For him, engineering innovation is not limited to economic growth, but also encompasses efficient scientific techniques, sustainable manufacturing methods and innovative approaches.

The imperatives of the future for the automotive and aeronautical sectors

Felix Sarrazin, program manager at GIZ, highlighted the importance of the automotive and aeronautical sectors as key drivers of growth and employment in Tunisia, thanks to the investments and innovation they generate. Faced with the major changes that the exporting sector is facing, both at the technological level and in the global supply chain and the energy transition, he underlined the need and capacity for innovation in the sector.

In this same framework, he highlighted several essential aspects for the future and the development of the automobile and aeronautics sectors in Tunisia. Among these aspects, he cited the importance of a resilient, sustainable and innovative supply chain.

On another level, Sarrazin presented the employment partnership project, financed by the special initiative of GIZ, under the supervision of the Ministry of Industry, Mines and Energy, which aims to improve conditions for investment and growth in Tunisia, in collaboration with companies in the aeronautics and automotive sectors. The project is structured around four axes, including strengthening the investment framework through political dialogue, continuing training within companies with initiatives such as the Tunisian Automotive Management Academy (Tama), support for the implementation implements sustainable development goals and corporate social and environmental responsibility requirements, including documentation and reduction of carbon footprint, as well as energy transition and innovation.

He affirmed that GIZ is just one actor among others, collaborating with state structures, educational institutions, sectoral associations such as Jica, Tama…, and, of course, with actors private companies such as Safran.

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