All OOH Awards 2022 at a glance
BRONZE: Life is Beautiful
Client: L’Oréal Austria GmbH
Media Agency: Ibeauty
SILBER: The Punches
Client: Anton Heldwein GmbH & Co. KG – Juwelier Heldwein
Creative agency: Himmer, Buchheim & Partner GmbH
GOLD: 100 years Chanel No 5
Client: CHANEL GmbH
Creative agency: Art Department CHANEL Paris
Media agency: Wavemaker GmbH
- MEDIA, TOURISM & ENTERTAINMENT
BRONZE: Ibiza
Client: in: Sky Austria
Creative agency: move121 agency GmbH
Media agency: MediaCom – the communication agency GmbH
SILBER: Get up with Ö3
Client: in: Hitradio Ö3
Creative agency: Jung von Matt DONAU GmbH
Media agency: Mediaplus Austria GmbH & Co KG
GOLD: THE FAT
Client: FIMA Sportstudio Management GmbH
Creative agency: Jung von Matt DONAU GmbH
- FINANCE & TELECOMMUNICATION
BRONZE: Turn it up with three
Client: Hutchison Drei Austria GmbH
Creative agency: WIEN NORD Serviceplan GmbH
Media Agency: UM PanMedia Communications Consulting and Media Purchasing GmbH
SILBER: #believemorning
Client: Erste Bank & Sparkasse
Creative agency: Jung von Matt DONAU GmbH
Media agency: Wavemaker GmbH
GOLD: parent worries?
Client: Wiener Städtische Versicherung AG
Creative agency: Demner, Merlicek & Bergmann / DMB
Media agency: Wavemaker GmbH
BRONZE: Being a woman shouldn’t be a judgement.
Client: Amnesty International
Creative agency: Demner, Merlicek & Bergmann / DMB.
Media Agency: Media1
SILBER: cry for help
Client: Greenpeace
Creative agency: DDB Vienna
GOLD: Let’s take the power out of black!
Client: CS HOSPIZ
Kreativ Agentur: Kobza and The Hungry Eyes GmbH
Media Agency: UM PanMedia Communications Consulting and Media Purchasing GmbH
- AUTOMOTIVE, ENERGY & SERVICES
BRONZE: The freedom is yours!
Client: WIENER LINIEN GmbH & Co KG
Creative agency: WIEN NORD Serviceplan GmbH & Co KG
Media agency: WIENCOM Werbeberatungs GmbH
SILBER: Volvo City Safety
Client: Volvo Car Austria GmbH
Creative agency: FUEL Austria Werbeagentur GmbH
Media Agentur: Mindshare GmbH & Co KG
GOLD: AutoBAHN
Client: ÖBB archyde news GmbH
Kreativ Agentur: BROKKOLI archyde news Network GmbH & Co KG
BRONZE: You don’t check a lot!
Client: Geizhals – price comparison Internet Services AG
Creative agency: Hello agency GmbH
Media agency: dentsu Austria GmbH
SILBER: Still full of life together
Client: BILLA AG
Creative agency: BBDO Wien
Media Agentur: Mindshare GmbH & Co KG
GOLD: bellaflora Grün
Client: bellaflora Gartencenter GmbH
Creative agency: Jung von Matt DONAU GmbH
Media agency: Mediaplus Austria GmbH & Co KG
BRONZE: 100 years of mustard
Client: MAUTNER MARKHOF Feinkost GmbH
Creative agency: Merlicek & Partner Werbe GmbH
Media agency: Omnicom Media Group Mediaagentur GmbH
SILBER: Climate protection package
Client: Yes! Naturally Natural Products Society Ltd
Creative agency: Merlicek & Partner Werbe GmbH
Media Agentur: Mindshare GmbH & Co KG
GOLD: Here I come
Client: BILLA AG
Creative agency: Demner, Merlicek & Bergmann / DMB.
Media Agentur: Mindshare GmbH & Co KG
BRONZE: Fancy free swimming?
Client: Almdudler Lemonade A. & S. Klein GmbH & Co KG
Creative agency: WIEN NORD Serviceplan GmbH & Co KG
Media Agency: UM PanMedia Communications Consulting and Media Purchasing GmbH
SILBER: Aperol Spritz – Together we joy
Client: Campari Austria GmbH
Creative agency: Asteck agency GmbH
Media Agentur: Mindshare GmbH & Co KG
GOLD: Sicilian lemon
Client: Darbo AG
Creative agency: Demner, Merlicek & Bergmann / DMB.
Media Agency: Media1
BRONZE: A1 – 360°
Client: in: A1 Telekom Austria AG
Creative Agency: GGK Mullenlowe
Media agency: dentsu Austria GmbH
As a special eye catcher, 3 bus shelters along the Vienna Ringstrasse were branded. Among other things, there was a see-through city light with glowing LED snowflakes. This resulted in an attention-grabbing look & feel
SILBER: Gösser NaturRadler 0.0%
Client: Brau Union Österreich AG
Creative Agency: McCann Vienna
Media agency: dentsu Austria GmbH
The Gösser NaturRadler is Austria’s most popular cyclist. Now comes the Limited Edition: Gösser NaturRadler 0.0% raspberry-rhubarb. In order to be able to experience the summer refreshment up close, we have implemented a city light waiting shelter with spray mist technology.
GOLD: the house
Client: IKEA AUSTRIA GmbH
Creative agency: WIRZ agency GmbH / dotsandlines GmbH
Media agency: Wavemaker GmbH
IKEA opens the world’s leading sustainable IKEA shopping experience at Westbahnhof – the hus (Swedish house). Buying furniture is convenient and emission-free. The car-free target group is reached in and around public transport (DOOH, station branding, subway ceiling stickers,…).
- PUBLIC VOTING / PUBLIC AWARD
GOLD: philoro precious metals
Client: philoro Edelmetalle GmbH
Kreativ Agentur: Kobza and The Hungry Eyes GmbH
Media agency: dentsu Austria GmbH