By Carla Biancarelli
– Published on Mar 11, 2023 at 10:30 am
Discover the new discount brand “Toujust” specializing in food products with its 20 stores which will open in 2023.
With inflation, discounters are on the rise. In recent years, they have experienced a meteoric rise and are gradually establishing themselves in France. Like Action or even Lidl, several of whose stores have been refurbished across the country. But also the ready-to-wear giant Primark. And good news for fans, the brand will set up in several French cities in 2023. Discover the list without further delay! Another lesser-known discount brand is set to conquer the French market. These are supermarkets Right now. On March 1, the group inaugurated the opening of its first sales area in Alès, in the Gard. It promises a 10% reduction on its products compared to the competition. “The approach is to offer products at the right price”says the CEO.
Toujust wants to open 310 stores throughout France by 2027
The food discounter Toujust plans to open 310 stores by 2027. But for the year 2023, the discount brand has announced the opening of twenty points of sale throughout France. If the precise addresses have not yet been communicated, we know the cities concerned.
- Monéteau, March 29, 2023, not far from Auxerre in Yonne.
- Proville on April 26, 2023
- Montauban on May 17, 2023
- Lempdes the 24th from 2023
- Arbent on June 14, 2023
- Amiens, June 21, 2023
- Thuir, near Perpignan, July 19, 2023
- Reims, July 26, 2023
- Scionzier on August 16, 2023
- Terrasson-Lavilledieu, August 23, 2023
From the start of the school year, “Just now” will open other stores such as in Bethoncourt and Villeneuve-sur-Lot on September 6, 2023, in Soissons and Longwy on September 13, in Frouard on September 20 and in Rillieux-la-Pape on September 27. For the month of October, residents of the cities of Saint-Maur will be able to discover the discount brand from October 4, 2023. Ditto for future customers of Leers, near Roubaix. While on October 11, the food discounter will set up in Trélissac, near Périgueux and Belfort. And we can’t wait to test this new channel, which is likely to shake the market leader, Lidl.