Alejandra Matus, Marcelo Díaz and Juan Andrés Lagos are the names that the General Secretariat of Government is considering to occupy the positions of president and director of TVN. On April 11, Anita Holuigue’s term in command of the channel expires, so the Executive must appoint her replacement. In addition, they must choose a director to fill the vacant position of Ricardo Cifuentes (DC), who resigned in January 2021.
next april 11 Anita Holuigue’s period at the helm of TVN endsafter being appointed by Sebastián Piñera in 2019. In this sense, the government of Gabriel Boric already has certain names in the folder to choose his replacement.
The person in charge of studying the candidates is the minister Camila Vallejohead of the General Secretariat of Government, a portfolio on which TVN depends.
According to The secondthey sound loud to preside over the channel’s directory journalist Alejandra Matus and former deputy Marcelo Díazwho lost the senatorial election last November.
In addition to the helmsman of TVN, the Government – after ratification by the Senate – must choose the replacement for Ricardo Cifuentes (DC) on the boardafter his resignation in January 2021.
TVN: the position of vacant director
In addition to Holuigue, the table is currently made up of Gonzalo Cordero (UDI), Pauline Kantor (Evópoli) and Pilar Vergara (independent), related to the center-right; and by Nivia Palma (PS) and Adriana Delpiano (PPD)close to the former Concertación.
One of the center-right directors assured the media that “You would have to be very naive to think that Boric names a DC.”
“He or the president of TVN will have to come from the Broad Front, Social Convergence or Democratic Revolution, a world where the channel is very interested,” said another of them.
In that sense, the current administration would have three possibilities to fill two seats. The first would be keep a DC in the position that became vacant after the departure of Cifuentes.
the second would be leave a representative of the Broad Front in charge of the channel and a PC sitting at the board of directors. Meanwhile, the third would be appoint the first president of the Communist Party and leaves an FA militant as director.
The second indicates that Juan Andrés Lagos (PC), former director of the newspaper El Siglo, and Alejandra Matus herself they sound to occupy the position that remains to be defined in the directory.
Current panorama and challenges of TVN
tvN reported profits of $5,461 million between January and September 2021. In relation to the same period of the previous year, there was an increase in its total income of $10,029 million, equivalent to 36.8%.
What’s more, ended the year 2021 in third place in rating, scoring 5.4 points. With this figure, it was only behind Chilevisión (8.1) and Mega (7.7), and surpassed Canal 13 (4.9).
On the other hand, the educational and cultural programming channel NTV, launched in August 2021, became the most watched among the entire children’s offer.
In this way, it surpassed others such as Disney Channel, Cartoon Network, Discovery Kids and Nickelodeon.
“There is a transversal consensus that it should improve, especially with regard to national programming, because the public asks for it”expressed the director Nivia Palma.
It should be remembered that the state channel went through a deep crisis, from which it managed to emerge after Congress approved its capitalization of 47 million dollars in 2017.