WhatsApp, Instagram, TikTok… In Senegal, the informal economy materializes on the networks – Jeune Afrique

2023-06-16 14:55:31

Normally, Aïssatou Diéne, 24, sells beaded belts, babydolls or other “hot” products for married women. But when approaching the Tabaski, this student in journalism and communication focused on more classic articles. Her WhatsApp status is these days full of images and videos of sandals, leather bags and jewelry, ditto on her Facebook, Instagram and TikTok accounts.

“My suppliers are in Dubai and China, in particular. To import the products, I use GP [pour gratuité partielle ; ce sont des personnes qui transportent des colis par avion, au kilo, moyennent une somme d’argent], or cargo ships. I then deliver my items to Dakar with motorcycle taxis. I know a lot of people who, like me, trade on social networks to obtain supplements. income”, she explains.

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