The second-hand watch market leaves no one indifferent
It weighs 22.5 billion francs a year and continues to grow: the global market for second-hand watches can no longer be ignored. Aided by digital tools, both brands and large groups are rushing there.
Posted today at 11:00 a.m.
This article was written by the journalists of “Bilan”. Find the follow-up of the news on Bilan.ch
Attracted by a booming market that has become increasingly attractive thanks to digitalisation, brands and large groups are investing massively in second-hand goods. Sales of second-hand watches are expected to grow 8-10% per year to reach $32 billion in 2025, more than half of the first-hand market, according to a study by McKinsey. An expected growth higher than that of new watches.
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