Gone are the days of having to stick to the TV to see every detail and every action. Today, large TV screens are more popular only with moviegoers; they are more popular and affordable than ever.
The size of the screens used at home has evolved in parallel with their technology. The detail, color and movement offered by televisions have improved, and content is even more remarkable in large format.
The era of premium viewing began with QLED Neo 4K
Samsung’s QLED Neo is at the forefront of premium displays, with cutting-edge Mini LED and Quantum Dot technology delivering superb contrast and strikingly accurate colors. The exceptional image quality of QLED Neo is even more evident on a larger screen.
The 98” QN100B, Samsung QLED Neo 4K, offers the viewer the best in ultra-thin control thanks to its Quantum Matrix technology and its very large grid of mini quantum LEDs. This allows the viewer to see every detail, with stronger colors and contrast, even if the scene is very dark. The subtle nuances of light and color are analyzed and processed scene by scene so that every shot is of the highest quality.
This display, which offers unparalleled performance for watching movies, programs and games, has won praise from many experts and users. Recently, IMAX praised the super-large 98” QLED Neo 4K for its performance producing an extremely sharp image in a critical reference environment.
“After calibrating and evaluating this new TV, I can tell you that we are impressed with how well the picture quality matches that of the mastering control monitor we use in post-production,” commented Bruce Markoe, Senior Vice President and Director of Post-Production at IMAX Corporation. “We find it interesting to use very large, high-quality screens for mastering content with IMAX’s superior mixers. A large screen with good image quality is the best way to use our DMR technology during the mastering process. »
Bruce Markoe, Senior Vice President and Director of Post-Production at IMAX Corporation
A reference monitor is a special screen used for grading colors during post-production. Reference monitors must produce a highly accurate image so teams can create the highest quality content possible.
In order to provide an exceptional cinematic experience, films in IMAX are shot with cameras whose resolution can go up to 16K, which implies that the mastering monitor used must be extremely precise in order to be able to faithfully reproduce the intention of the creators.
Enhance the premium viewing experience with QLED Neo 8K
Samsung’s QLED Neo 8K surpasses the high performance of QLED Neo 4K. These displays deliver the dazzling picture quality that users have come to expect from Samsung, with even better 8K resolution. Using the Neo Quantum Processor 8K, state-of-the-art optimization neural networks deliver razor-sharp content and flawless image quality.
An 8K TV is a great way to set up a home entertainment system as streaming platforms begin to offer content optimized for a wider 1.9:1 screen ratio, perfect for an immersive cinematic experience .
Sales of premium TVs increase with the advent of QLED Neo 4K and 8K
In fact, as TVs offer more content and features to do more things, purchases of larger TVs are expected to continue to increase. According to Omdia, the market for TVs over 80 inches is expected to increase from 2.8 million units in 2022 to 3.5 million units in 2023, an increase of 24%.
The lineup of premium TVs has also helped Samsung cement the leadership position it has held in the TV industry for 17 years. In 2022, Samsung sold 9.65 million QLED and Neo QLED TVs, a staggering figure that brings cumulative sales to 35 million units since the launch of its QLED technology in 2017.
Samsung also led the ultra-wide TV market segment in 2022 and reported global market shares of 36.1% and 42.9% for TVs over 75 inches and 80 inches respectively.
“QLED Neo offers the best premium viewing experience among TVs over 75″, and we believe they are the future of home entertainment,” commented Seokwoo Yong, Vice President and Deputy Director of Image Department of Samsung Electronics. “As more content and features become available, 4K and 8K QLED Neo will help viewers get the most out of new content by delivering breathtaking images full of strikingly realistic detail. »