The Toyota Corolla Cross may not be the single-model sales champion in December! ? Because the Tesla Model Y, which has accumulated more than 10,000 orders, is about to start delivery on December 5th, the market expects to deliver 5,000 vehicles, while the Corolla Cross is expected to produce less than 3,500 vehicles, making it a luxury, imported, and electric vehicle. The Model Y may become the single-model sales champion in December.
Whether the new car sales script in December is as predicted by U-CAR is definitely the focus of great attention in Taiwan’s car industry. Let us wait for the final result and announce it after the new year in 2023! Of course, the change of the total market sales champion is not just a single car series sales competition, but also a key indicator of changes in the new car market trend.
The Toyota Corolla Cross is the latest generation of new cars in Taiwan. From January to 11, 2022, it will win the sales champion of a single model every month, and it is far ahead of its subsequent competitors, firmly sitting on the sales champion. However, its winning record may be blemished by the Model Y in the final stage.
At the event on November 9, Tesla Taiwan announced that the number of Model Y orders has exceeded 10,000, and the recent videos of a large number of vehicles arriving in Hong Kong have been circulated on the Internet, which shows the deep expectations of all parties. And the market even reported that the number of vehicles delivered in December could be as high as 5,000 vehicles. According to news, the Corolla Cross plans to deliver less than 3,500 vehicles in December. If the Model Y airborne is successful in delivering a higher number of listings than the Corolla Cross, it will cost more than 2.3 million. With the triple identity of luxury, imported and electric vehicles, it beat all the products in the whole market and became the sales champion of the whole market in December.
The mainstream sales trend in the general market: sedans are shifting to SUVs, and Model Y heralds the coming era of electric SUVs!
Looking back on the sales champions in the past 20 years, Toyota’s domestically produced Corolla Altis, imported RAV4 and domestically produced Corolla Cross are the “sacred cars” that have sold in sequence. Corolla Altis has been the total market sales champion for 19 consecutive years from 2001 to 2019 until 2020 Only then did the throne be handed over to RAV4, and in 2021 it will be handed over to Corolla Corss. The overall market sales champion in 2022 will still be Corolla Cross, and the sales scale will maintain a level of 40,000 vehicles comparable to that in 2021.
Corolla Altis won the title for 19 consecutive years, and it was not until 2020 that it gave up the total market sales champion to its fellow RAV4.
If the sales leaders of Corolla Altis, RAV4 and Corolla Cross are changing all the way, we can clearly see the epitome of the change of consumers’ taste in new cars in Taiwan. The mid-size sedan class that was originally the most popular in the market, as consumers pay more attention to travel life and cockpit Due to the demand for functional changes, SUVs have become the most mainstream product in the market. Regardless of domestic imports and various grades, they have achieved great success. Imported RAV4 and domestic Corolla Cross have caught up with this wave of trends and successively aspired to the throne of sales hegemony .
Corolla Cross is expected to be the champion of total market sales, but the single-month sales throne in December will face the surprise challenge of Model Y!
In Taiwan’s new car market, the most important and emerging new car sales trend is undoubtedly “electric cars”!
The consumer market has a growing interest and appetite for electric vehicles. This is due to the fact that car manufacturers that have actively introduced electric vehicles in recent years have encountered a general shortage of vehicles and have difficulty digesting orders, and even suspend orders. It can be observed that the consumption trend has changed .
In fact, Model 3, which was launched earlier than Model Y, has predicted that electric vehicles will have a disruptive explosive power in Taiwan’s new car sales market!
Although the Tesla Model 3, which is set as a sedan, is not currently the most mainstream SUV model, it will still have a cumulative annual sales volume of 5,607 units in 2021, winning the championship across the general and luxury imported sedan market, even in the total imported market. It ranks fifth in the total import market after Toyota RAV4, Lexus NX, Mercedes-Benz GLC and Mazda CX-5 and other best-selling SUVs, and the gap with CX-5 is only 43 vehicles.
The Model Y, which integrates “medium-sized range”, “electric vehicle” and “station wagon”, will have the opportunity to compete for the sales champion in a single month or even a whole year, and it is predicted that the era of electric SUVs as the mainstream of the market will come !
Now, Tesla’s brand-new Model Y has finally arrived in Taiwan. In addition to continuing the charm of Tesla’s pure electric brand image and the experience of using original electric vehicles, the product positioning also has “medium-sized range”, “electric vehicles” and “station wagons”. The key intersection of best-selling, sales explosive force will be better than Model 3! I believe that in December 2022, if the first month of delivery is successful, it will be the single-month sales champion, which will definitely be an important milestone in Taiwan’s new car sales history and electrification trend!