More than 3 million companies open in Brazil and 1.8 close down

2024-03-21 20:09:09

In Paraná, the first two months of 2024 were marked by the registration of 54,011 new companies. In this same period, around 30 thousand closed their doors. The data are from Jucepar (Paraná Commercial Board). In Brazil, 3,868,687 companies were opened in 2023, according to the Business Map, carried out by MEMP (National Secretariat for Microenterprises and Small Businesses), in partnership with DREI (Department of Integration Business Registration). Despite the significant number, last year, more than 1.8 million companies closed their activities, according to the Federal government.

The study carried out by Sebrae shows that a third of Brazilian companies close in less than two years. There are several reasons why this occurs, for example, the lack of planning and good business management, as well as financial problems. With years of experience, the Management Agency helps companies of all sizes to grow, carry out management focused on results, prospect new customers and remain in the market.

“We work with business management, focusing on customer results. In other words, we enter the company to understand the processes in depth, to suggest changes and adaptations that will bring the company closer to the expected result”, says Mariana Angeli, partner at the Management Agency and responsible for the Business Success area. Client.

In one year, a technology company, a client of the Management Agency, had a 200% increase in net profit. “We strive for the client to look at the business as a whole, analyzing the financial organization in general, in addition to thinking about strategies aimed at this budget planning. We also work with them on product mix, cash flow projection, organize a delivery process and analyze their commercial process”, highlights Mariana.

Another highlight at the Management Agency is a provider of beauty services, which had 30% growth in revenue in the first month. “Often, clients come to us lost, not knowing where to start. It is our role to talk to them and show them a business model that looks at the whole”, points out Mariana.

The AG partner explains that to reduce costs and increase the company’s profit, it is essential to analyze the business’s finances in detail. “With this, we are able to look at cost reduction and also profit. More important than that, is understanding how I offset this curve, how I increase revenue and reduce my costs so that, in the end, profits appear. So, the big secret is to have an analysis where you know everything.”

For her, it is necessary to understand what the company’s value is and where the customer wants to go. Then, know how much revenue you need to generate in the company to achieve the expected result. “Based on the numbers, I decide what strategies will be adopted to reach them. And maintaining this revenue is where process management comes in, because without management, it is possible to reach the goal, but it is difficult to maintain it.”

And for those just starting out?

Mariana explains that to transform the potential of ideas into something that really impacts, it is necessary to go back to the beginning and understand what the purpose is. “When we talk about impact, this is directly related to purpose. In other words, having a well-established definition of organizational identity: what do you do today, does it motivate you?”, she asks.

In practice, the Management Agency applies annual budget planning to clients and monitors results monthly. “Act as quickly as possible and, of course, stay alert for opportunities. In some cases, profit generation is linked to business opportunities. Therefore, good strategic planning is essential”, he concludes.

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